Our global team of forecasters work with key hair-dressers, industry figureheads and opinion-makers to identify and develop future concepts and trends, while offering you an overview of the latest innovative product and treatment launches.
WHAT’S ON THE HORIZON FOR HAIR CARE AND COLOR?
We produce twice yearly key reports providing insight into the most influential current must-haves, while giving your brand an edge through our overview of the hottest upcoming trends.
COLOR: We provide the latest color inspirations taking a cue from catwalk and beauty trends. Then it gives you the TODAY’s color trends. It will also forecast the next IN-SALON season color trends. One of the most looked-after sections by our clients is our analysis of the latest professional hair color applications.
CARE: Our HAIR-FORECASTING bible provides information on the latest services across the hair categories (Haircare, Styling, Color & Cut) in Europe, North America, Russia, South America & Asia. Includes professional as well as retail intelligence.
TOP PROFESSIONAL BEAUTY/HAIR SHOWS / CONFERENCE REPORT
We publish conference reports for the major international beauty shows and conferences, offering you an overview of key themes as well as emerging trends and new product launches.
The reports are great tool to share with all your departments: R&D, marketing, communication and your suppliers.
Key events include:
• PREMIERE ORLANDO Florida
• IBS (INTERNATIONAL BEAUTY SHOW) Las Vegas
• PBA (PROFESSIONAL BEAUTY ASSOCIATION) Long Beach California
• HAIRWORLD GERMANY